Events


Alabama SBDC at ASU 2024 Digital Marketing Six-Weeks Program Cohort #5

Dates & Times
Thursdays - Digital Marketing Training
]March 28th - May 6th | 5:30-8:30PM (CST)

Tuesdays - Lab Content Creation Sessions
Dates TBA: 11:30AM-1:00PM (CST)

Live Webinars

Marketing and Social Media for Business

These will be 60 mins in length and there will be time for questions at the end
(this page will be updated with additional sessions)

  • Digital Payment Transformation – Growing Your Business

    Wednesday Jan 25 at 2pm Central

    Digital is here to stay. From the way we work, consume, and interact on a personal and business level, the pandemic changed the behavior of both consumers and businesses alike — also providing opportunity. Consumers have an inherent expectation for much more personalized experiences and for that to be the case at every point of engagement from businesses. Join us to learn how to unlock the potential of digital payments with omni-commerce solutions

    The Digital Payments Transformation allows merchants to be creative in the way they can sell their products and services. From setting up an installment plan, to offering membership clubs, to offering discounts for upfront payments. It also allows a merchant the flexibility of closing a sale virtually anywhere. No longer are they limited to selling in a store or just on their website. Merchants can accept payment via social marketing sites, via a text, over the phone with a virtual terminal, or at the consumer’s home with a mobile application.

    Register here

  • How to Increase Your Brand’s Visibility with 4 Cs

    Wednesday Feb 22 at 12pm Central

    How can you make your brand more visible to your ideal customer? Join visibility coach and author Sarah Varughese as she teaches us how to build your brand using the 4 Cs of Visibility (Clarity, Confidence, Consistency, and Creativity). You’ll learn:

    What does visibility mean, and why is it important?
    How can you increase your visibility?
    What are the 4 Cs, and how can I use them?

    Register here

  • How to Write Website Copy for Your Target Customer

    Wednesday March 8 at 12pm Central

    Websites aren’t one and done. They need to be maintained and updated. With SEO, adding content, and regular maintenance, it can be difficult to know where to begin. Join Anne McAuley Lopez as she teaches us how to write website copy for your target audiences. You’ll learn:

    You'll learn 3 crucial tips:
    1. How to define your target market and determine which website elements of your website are important to them
    2. How to create calls to action in your website copy
    3. Why and how you should implement a blog on your website

    Register here

On-demand webinars

previously recorded, 60 mins in length

  • Create 3 Goals for your Website and Drive More Business

    In this previously recorded webinar, GoDaddy experts will walk you through three traffic-driving website goals to consider in 2023!

    We'll cover how to:
    1. Make a purposeful website
    2. Keep navigation simple
    3. Make your website customer focused

    View here

  • SEO for Small Business Websites

    In this previously recorded webinar, GoDaddy experts go over 5 things you need to know about search engine optimization and how it can get your site — and your business — noticed.

    We'll cover how to:
    1. Understand SEO basics
    2. Do your homework
    3. Create valuable content
    4. Make friends
    5. Measure success

    View here

  • Great Ideas for Branding & Rebranding your Website

    In this previously recorded webinar, GoDaddy experts go over 3 insightful ways to determine impactful branding for your website. Whether it's your first time considering your site's branding or if you're looking for a revamp, we've got you covered!

    We'll cover how to:
    1. Update your website for freshness
    2. Take inventory on the images featured on your site
    3. Show off your good reputation

    View here

  • How to Roll out the Welcome Mat and Wow Your Audience

    In this previously recorded webinar, GoDaddy experts go over 3 insightful ways to make the best impression with your audience. Whether you’re new to digital or you want to step up the web presence you already have, we've got the insight you need!

    We'll cover how to:
    1. Be personable
    2. Tidy up your digital presence
    3. Make the best use of email

    View here